KEEPING IN MIND (WALTER AT THE HELM OF BEAUTY)

CR 432. Year 1993

Keeping In Mind Jochen Gerz Cr 432 Web

BEAUTY LOOK BACK

The recounting nature of the texts is reduced. In its place are short and poetic phrases, dadaistic snippets of words, slogans, logos and symbols, fragments of proverbs, words that are invented or combina- tions of words that are surprising and trigger off associations (such as GERM/GIFT). There are coded commentaries and reflections on the relationship of art and nature, art and life, world events and banality, printed in English, but as well in babylonian multilinguality. In visual terms, the texts now appear in large capital letters, no longer with their own text panel but as collage, integrated into the framed photograph. These collages are generated at the outset by way of multiple photographs and enlarged typewritten lettering and since 1988, have mostly been in the form of moulded vinyl lettering, punched out of red, white or black self-adhesive vinyl foil. The red vinyl foil calls to mind the paint used by Gerz in other work since the beginning of the seventies. Symbolically, the use of this colour triggers off a new relationship between text and image. The red vinyl text ‘deletes’ a part of the photo and by way of its message, however, has a reinforcing effect on the remaining part.

Renate Petzinger, Volker Rattemeyer 2000

Mixed Media Photograph

4 framed texts panels (red vinyl behind sandblasted glass) each 40,5 x 50,5 cm, total 82 x 102 cm

Germanisches Nationalmuseum, Nürnberg 

Exhibitions

Nürnberg 1993. Strasbourg 1994. Cahors 1994

Bibliography

I: Cahors 1994, p. 21. Nürnberg 1993, p. 27. Strasbourg 1994, p. 128. Nürnberg 2000, pp. 213-214, 216

II: Kliemann 1, 1993. Kliemann 2, 1993, p. 42. Zachow 1993

III: Sauerbier 1993 in LimeLight 1994, p. 12

VI: Düsseldorf 1997, pp. 226-227

Access general bibliography

My name is Jochen Gerz